Privacy & Cookie Policy

Last updated: November 2025

This Privacy & Cookie Policy describes how SIA Baltic Probiotics (“we”, “our”, “us”) collects, uses, and protects your personal data when you visit our website www.balticprobiotics.com.

We respect your privacy and are committed to ensuring that your personal data is processed lawfully, transparently, and securely, in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR).


1. Data Controller

SIA Baltic Probiotics
Company registration number: 42103066259
VAT number: LV42103066259
Address: Ceptuve, Rucavas pagasts, Dienvidkurzemes novads, LV-3477
Email: info@balticprobiotics.com


2. Personal Data We Collect

When you use our website or contact us, we may collect the following personal data:

  • Name – to identify you and personalize communication
  • Email address – to respond to your inquiries
  • Phone number – to contact you regarding your request
  • Technical and analytical data – collected via cookies and Google Analytics, such as:
    • IP address (anonymized)
    • Browser and device information
    • Pages visited and time spent on our site
    • Approximate geographic location (region only)

We do not collect sensitive personal data.


3. Purpose and Legal Basis for Processing

We process your data for the following purposes:

  • To respond to inquiries submitted through our contact form
  • To provide information about our products and services
  • To improve website performance and analyze visitor behavior (Google Analytics)
  • To comply with our legal obligations

The legal basis for processing includes your consent (Article 6(1)(a) GDPR) and our legitimate interest (Article 6(1)(f) GDPR).


4. How We Protect Your Data

We use appropriate technical and organizational measures to ensure your personal data is safe.
Your data is stored on secure servers located within the European Union and is accessed only by authorized personnel.

We retain your data only for as long as necessary to fulfill the purposes outlined above or as required by law.


5. Data Sharing

We do not sell, rent, or trade personal information.
Your data may be shared only with:

  • Service providers (e.g., hosting and analytics partners) who help us operate our website
  • Authorities if required by law

All service providers are contractually bound to comply with GDPR requirements.


6. Google Analytics

Our website uses Google Analytics, a web analytics service provided by Google LLC.
Google Analytics uses cookies to collect anonymous statistical data about website usage.

The information collected (including anonymized IP addresses) is used solely for improving our website and understanding user behavior.
You can learn more about how Google processes data here:
👉 https://policies.google.com/privacy

To opt out of Google Analytics tracking, you can install the browser add-on available here:
👉 https://tools.google.com/dlpage/gaoptout


7. Your Rights Under GDPR

You have the right to:

  • Access your personal data we hold
  • Request correction of inaccurate data
  • Request deletion (“right to be forgotten”)
  • Restrict or object to data processing
  • Withdraw your consent at any time

To exercise your rights, contact us at info@balticprobiotics.com.


8. Cookies

Cookies are small text files placed on your device to help our website function properly and improve your browsing experience.

We use the following types of cookies:

Essential Cookies

These are required for the basic operation of the website, such as security, navigation, and form submission.
They do not collect any personal information.

Analytics Cookies

We use Google Analytics cookies to understand how visitors use our site and improve performance.
These cookies collect information anonymously and do not identify individual users.

Cookie NamePurposeDurationType
_gaUsed to distinguish users2 yearsAnalytics
_gidUsed to distinguish users24 hoursAnalytics
_gatUsed to throttle request rate1 minuteAnalytics

You can control or delete cookies at any time through your browser settings.
For more details, visit www.aboutcookies.org.


9. Data Retention

Contact form data is retained for up to 12 months after your last interaction.
Google Analytics data is retained for up to 14 months as per Google’s standard policy.


10. Changes to This Policy

We may update this Privacy & Cookie Policy from time to time.
The latest version will always be available on our website with the updated date.


11. Contact Us

If you have questions about this policy or how your data is handled, please contact:

📩 Email: info@balticprobiotics.com
🏢 Address: Ceptuve, Rucavas pagasts, Dienvidkurzemes novads, LV-3477

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